Cost of a Custom Website: What to Expect

Honest Pricing and clear advice - no jargon, no surprises

It’s one of the questions I get asked most often:
“How much does a website cost?”

The short answer - it depends. The longer answer - it depends on you.

The truth is, it depends on what you need your website to do.
Rather than one-size-fits-all packages, I create websites that match your goals, your budget, and your pace of growth.

The examples below aren’t fixed packages - just a simple way to show what’s possible at different levels of investment.
Every project is unique, and we’ll tailor the design, content, and features to fit your business perfectly.

🟩 Tier 1: Essential Website Build – from £500

Perfect for:
New businesses or freelancers who need a professional online presence fast.

What’s included:

  • 1 page (e.g. Home including Contact/About)

  • Custom design that reflects your business personality

  • Basic SEO setup and Google indexing

  • Contact form and social media links

  • Training session so you can manage updates yourself

You’ll walk away with:
A professional, mobile-friendly site that makes a great first impression and grows with your business.

Let's Start with the Basics
Let's Start with the Basics

🟨 Tier 2: Professional Website – from £1,600

Perfect for:
Established small businesses ready to upgrade their brand and attract more customers.

What’s included:

  • Up to 6 pages (e.g. Home, About, Services, Blog, Contact, Testimonials)

  • Tailored design and layout - no templates

  • Optimised SEO structure for better visibility

  • Image and content support

  • Integration of maps, forms, or booking tools

  • One year of support after launch

You’ll walk away with:
A refined, scalable website that works as hard as you do — designed to convert visitors into real enquiries.

Let's Build Your Site
Let's Build Your Site

🟦 Tier 3: Growth Website – from £2,800

Perfect for:
Businesses looking for advanced features or e-commerce capability.

What’s included:

  • Up to 12 pages with flexible layout and media options

  • Online store, portfolio, or event booking system

  • Enhanced SEO optimisation

  • Content and brand refinement support

  • Performance and analytics setup

  • Priority support and ongoing advice

You’ll walk away with:
A powerful, fully featured website ready to drive sales, bookings, and brand visibility — built for where your business is heading next.

Let's Talk About What's Possible
Let's Talk About What's Possible

Optional Add-ons & Features

As your business grows, your site can grow with you.

Here are some of the most popular additions clients choose:

  • Blog or News Section

  • Portfolio or Gallery

  • Online Store / Digital Products

  • Testimonials Page

  • Events or Booking Calendar

  • FAQ Section

  • People / Team Page

  • Service Detail Pages

  • Menus or Price Lists (some features require premium plans)

We’ll discuss what you actually need — not what sounds impressive.

What’s Not Included?

  • Domain Name/URL: Complimentary for the first year.

  • Squarespace Subscription: Paid directly to Squarespace (typically £204–£276/year, 20% off first payment).

  • Business Email Address: Available through Google Workspace

See What's Included
See What's Included
I know what I want and want to talk to you
I know what I want and want to talk to you

Not sure which option is right for you?
The Website Clarity Session is £100 and includes a personalised roadmap. The full amount is credited against any website project if you choose to continue later.

Pricing & Investment Questions

  • Your website will require a Squarespace subscription and domain renewal, paid directly to the provider.

    These are outlined clearly before any work begins, so you understand the full investment from the outset.

  • Yes. Once the project is complete and payment settled, ownership is transferred to you. You are not locked into a contract or platform dependency beyond standard hosting.

  • Websites are structured to scale. You can begin with a focused build and expand functionality as your business develops.

  • You receive full access and guidance. Ongoing support is available if required, but the site is built so you can manage it confidently yourself.

  • For many businesses, yes. Defining structure and positioning before design reduces rework and ensures the website supports your commercial goals from day one.

  • Yes, I offer flexible support options. Every site includes one year of free maintenance and advice. After that, you can choose between pay-as-you-go updates or a simple monthly plan for ongoing support, SEO checks, and advice when you need it.

Still have questions? That’s what I’m here for.
Let’s talk through your ideas and find the right plan for your business.